Tre Azam's Biography

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Tre Azam, from Essex, was 27 when he entered BBC's The Apprentice.

Tre did well in The Apprentice series 3 and just missed out on the final, having come fourth.

Tre was praised by both The Apprentice finalists. Asked by the BBC, who was their greatest competition both Simon and Kristina said Tre Azam.

Simon said "Tre was a formidable force to be reckoned with", whilst Kristina said: "Tre is an incredibly bright guy".

In May 2008, it was announced that Tre Azam would follow in the footsteps of a previous Apprentice candidate, James Max, and host a show on LBC radio.

Media Guardian reported:

"Apprentice contestant Tre Azam has been signed by London talk station LBC 97.3 to present a Saturday afternoon show."

Before The Apprentice, Tre Azam was a Marketing Consultant with Certus Sales Recruitment in Covent Garden, London.

Tre Azam tried to pull a fast one in the first programme of The Apprentice when he persuaded the boys to call their team, Certus. However, Sir Alan Sugar spotted the ploy of using the name of where he worked, and instructed the boy's team to chose a new name.

In the BBC's reports in the run-up to The Apprentice, Tre Azam was described as a cocksure "wide boy".

As a teenager, Tre Azam taught his clients how to build computers and trained them in electronics and software.

Tre had spells working in his family's software and hardware business in Europe and Asia and then moved to America where he ran the operation for over two years.

Previously Tre Azam had spent over a year in hospital recovering from a serious car accident. After a car crash 10 years before The Apprentice, Tre had steel plates inserted in his back and pins put in both legs.

Tre Azam's interests include boxing, martial arts and philosophy.

Tre is married to Samina and they have a son Ayan.


In November 2008 Tre Azam was convicted of falsely claiming housing benefits and was sentenced to 80 hours community service.

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