Jemma Bird's Biography

Jemma Bird was a 26-year-old Operations Manager, living in Walsall in the West Midlands, when she entered The Apprentice series 10.

She was the ninth candidate to be fired.

Jemma Bird is a trained dancer and dance teacher, and founded an entertainment cabaret agency, the Pin-Ups and a performing arts coaching company, Amplify.

In 2013, Jemma Bird was nominated at the West Midlands Women of the Year awards for her “outstanding contribution to the arts.”

Before going on The Apprentice, Jemma cited Simon Cowell, as a role model.

In her audition for The Apprentice, Jemma joked that Lord Sugar would find it difficult to get a word in edgeways.

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